“Clear communication, teamwork, and the ability to make a meaningful impact are indeed pivotal for achieving success in any endeavor. In the fast-paced world of digital marketing, these elements become even more critical.”

0-850K USERS IN 

7 MONTHS

  • Developed Detailed Ad Personas and Rigorous Cross-Channel A/B Testing: For this E-Commerce Client, we created specific ad personas tailored to various user segments and conducted extensive A/B testing across multiple channels to identify the most effective strategies.

  • Optimized Cost Efficiency in Premium Markets: Achieved an exceptionally low cost per first-time user acquisition, averaging €0.10-€0.15, reducing the user acquisition cost by 85%.

692% Growth within

12 Months

  • Expanded from Classic Shopping to P-MAX and LinkedIn Ads Campaigns: This client achieved CHF 1.3 million in revenue with a ROAS of 9.2 and an overall growth of over 650% compared to the previous year.

  • Pitched in B2B Market Niche: Initially focused on B2C sales with high-end premium products in the kitchen field. We strategically adjusted our approach to target in B2B C-level Key positions over LinkedIn Ads directly. With the B2B orders, we increased the avg. AOV by 350%.

217% User Growth in 12 Months

  • Significant Expansion in User Base: Increased app installs by 217.31% within a year, driving over 913,000 new users globally. By focusing on influencer marketing, maintaining a high diversity of asset variations, and implementing strategies to combat ad fatigue, we successfully scaled user acquisition across multiple international markets.

  • Remarkable Reduction in Acquisition Costs: Reduced the average cost per install by 70.25%, lowering it from €6.32 to €1.88. This achievement was made possible through strategic optimizations and precise targeting, ensuring cost-effective growth without compromising on user quality.

Thomas Meister, Ex Co-Worker /LinkedIn

“I had the pleasure of working with Kastri and can confidently say that he is an outstanding professional. Kastri stands out not only for his technical skills and strategic thinking but also for his energetic and sympathetic nature. Throughout our collaboration, he consistently demonstrated a high level of professionalism, always approaching tasks with a clear focus and dedication.”